What is “Digital Transformation” and do I need one?

As an entrepreneur in our modern digital economy your business needs to leverage technology for success, and “digital transformation” has been the buzzword de jour for years to describe what companies need to do to become competitive in the 21st Century. Even so, business owners rightly respond, “But what is it and do I really need to it?”

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Learning from Failing

Concert Audience and Stage

I have been listening to the Cautionary Tales podcast all year long as I drive with my 10 year old son to and from his Saturday Art of Problem Solving program. The delivery and style of the stories create both and emotional and intellectual response of joy and satisfaction; frequently mingled with discomfort, sadness, longing, and pathos. This Saturday we listened to another episode and it was no different. Except it was.

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What’s more valuable, electricity or the equipment it powers?

Mineral Point Cell Tower panoramic view

Earlier this week I enjoyed a webinar from the TSIA, From Traditional to XaaS Hardware: Navigating your Digital Transformation, and got many good notes from it. (“X” is for “anything.”) I thought I would share this point because it also illustrates the “mindshift” necessary on the part of vendors and customers to imagine the value of XaaS hardware.

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Growing Your Business and Making It Last

Every entrepreneur dreams of growing their business to serve all the people they envision need their offering. At some point, most entrepreneurs get stuck in the execution and operation of what they’ve built, while their dreams recede with regret in their rear-view mirror. Simbiotrek (sim-bē-ˈä-ˈtrek) was founded to get entrepreneurs unstuck—or better yet, so they avoid getting stuck all together.

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Your Business: The Innovation Engine Society Needs

If you run a small- or medium-sized business, you likely have a very intimate knowledge about your customers’ needs and goals that many of your larger competitors do not. This is why we, at Simbiotrek (sim-bē-ˈä-ˈtrek), believe there is huge opportunity for smaller firms with established offerings to grow and have oversized impact by focusing on customer value.

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Some Notes On Reinventing Your Business

antique-style letters

Here are some “old” notes that come a cross a bit like a buzzword soup, but I’m pretty sure there are some germs of good ideas in here. If you can avoid going cross-eyed and dizzy reading the notes (or just scroll right past them), I follow them up with some bullet points that extract what might be those ideas to extract and expand on.

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Journeys in Journey Mapping

I have had a journey with journey mapping. Through it, I have noticed different types of customer journey maps requiring different inputs and resulting in different outputs/impact over time. I think that there is a time and place for each type of journey map and that it is worth categorizing the kind you’re using or creating in light of what you intend to achieve. I also believe that customer journey maps (and personas and scenarios) if kept as “living assets”, can help give all your teams “line of sight” to your customers, and that they are a powerful catalyst for organizations looking to reinvent themselves as truly customer-centered and empathetic.

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Overcoming the “Achilles Heel” of Agile

I recently noticed a former colleague gain a Disciplined Agile certification. In my congratulatory message I also indicated my interest in learning more. In addition to that conversation, he also pointed me towards a series of meetups and LinkedIn articles led by Ivar Jacobson around “Essence for Agility”. I won’t go into all the aspects of that, but I do want to share some of the thinking that it inspired me to do about how I’ve been been working and why that has been a solution to the Achilles’ Heel of Agile Adoption.

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3 Necessities for Becoming a Repeatedly Innovative Organization

The article below was originally published in June 2018 and was based on a previous article from November 2017. Over the course of 2020 I had the opportunity to return to these ideas, refine them, apply them in new situations, and learn a bunch more from my experiences and also the study of others’. I intend to revisit and provide updates and expansions to some of the ideas in this post over the course of 2021 – and beyond: learning is a lifelong activity and learning is at the heart of innovation.

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